City Council, February 3, 2026
Approves Alum Rock Santa Clara Street Business Improvement District Establishment, unanimous
What happened
The San Jose City Council established two new Business Improvement Districts: the Story Road BID in District 7's Little Saigon area (434 businesses, projected $200,000+ annually) and the Alum Rock Santa Clara Street BID in East San Jose. Both passed unanimously.
- Jurisdiction
- San Jose, CA
- Governing body
- Final authority
- Date
- February 3, 2026
- Decisions
- 5 zoning decisions
- Outcome
- Approved, unanimous
Free sample: decision 1 of 5
Story Road Business Improvement District Establishment
Council approved resolution of intention to establish a BID covering the Story Road corridor from Happy Hollow Park and Zoo to Highway 101, encompassing 434 businesses in District 7's Little Saigon area. Assessment structure includes $350 flat base fee for most businesses, with 18 high-capacity retailers over 25,000 square feet paying proportionate share based on footprint. Budget allocation: 40% safety and beautification, 40% marketing and activation, 20% administration and contingency.
- Assessments to begin July 2026 pending final approval process including information mailing, public meeting, hearing, and ordinance readings
The other decisions are listed below by title. The full write-up, verbatim conditions, and the audio at each vote are in Pro.
Meeting Summary
The San Jose City Council established two new Business Improvement Districts: the Story Road BID in District 7's Little Saigon area (434 businesses, projected $200,000+ annually) and the Alum Rock Santa Clara Street BID in East San Jose. Both passed unanimously.
Key Decisions (5)
Story Road Business Improvement District Establishment
Alum Rock Santa Clara Street Business Improvement District Establishment
Title 16 Gaming Control Municipal Code Amendment
Item 8.3 Deferral
Airport Taxiway Victor Phase 3A Actions
Development Activity (2)
Story Road Business Improvement District
Commercial
Alum Rock Santa Clara Street Business Improvement District
Commercial
Market Signals (3)
Commercial Demand
Little Saigon corridor attracts over 4 million visitors annually and…
Commercial Demand
East San Jose's Alum Rock corridor described as culturally rich…
Sentiment
Business community expressing strong desire for corridor beautification and safety…
Meeting Intelligence Preview
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