Meeting Intelligence Preview
Meeting Summary
The Green Bay Plan Commission approved a planned unit development for Brown County's library expansion at 515 S Pine St. and 201 N Monroe Ave., which includes adding ADRC, Wisconsin Job Center, and Grounded Cafe uses, plus a new 54-stall surface parking lot on the former Bank Mutual site. The commission also approved a comprehensive plan amendment and rezoning for 1696 Janice Ave. from multifamily to low-density residential to allow seven single-family homes, citing environmental constraints including floodway setbacks that make higher-density development impractical.
Key Decisions (7)
Planned Unit Development for Brown County Library Expansion
Approved PUD for library expansion at 515 S Pine St. and 201 N Monroe Ave. to add ADRC, Wisconsin Job Center, and Grounded Cafe uses. Includes demolition of former Bank Mutual building and construction of 54-stall surface parking lot on northern 190 feet of parcel 11-188. Southern 140 feet to remain landscaped for future development. Vote was 5-1 with Commissioner Ravinsky voting nay. An amendment to require a development agreement contingency failed 0-6.
Comprehensive Plan Amendment for 1696 Janice Ave.
Approved amendment to Go Big Green Bay 2050 Comprehensive Plan changing future land use designation from multifamily residential to low-density residential for 1696 Janice Ave., a 2-acre wooded parcel. Change requested due to floodway and environmental constraints that make multifamily development impractical.
Rezoning of 1696 Janice Ave.
Approved rezoning from R3 (varied density residential) to R1 (low density residential) for 1696 Janice Ave. to allow development of seven single-family homes by Landmark Real Estate and Development Inc. Property contains floodway with 30-foot buffer setback requirements.
Downtown BID Year-End Financial Report 2025
Approved Downtown Business Improvement District's 2025 year-end financial report. BID received approximately $265,000 from property owners and utilized funds for 50+ special events, beautification initiatives, marketing, and business development. Executive Director Jeff Marcus reported 475 residential units currently under construction in downtown district.
Old Main St. BID Year-End Financial Report 2025
Approved Old Main St. Business Improvement District's 2025 year-end financial report. BID received approximately $67,000 from property owners. Initiatives included beautification projects, historic murals, and Experience Old Main events.
Broadway BID Year-End Financial Report 2025
Approved Broadway Business Improvement District's 2025 year-end financial report. BID assessment represents about 5-6% of On Broadway's operating budget. District recorded 732,000 unique visitors with 2.6 million trips in 2025 and average stay of 92 minutes. Organization received Unlocking Capital grant as one of six programs nationally.
Military Ave. BID Year-End Financial Report 2025
Approved Military Ave. Business Improvement District's 2025 year-end financial report. Total revenues of approximately $331,000 exceeded projections by $44,000, driven by NFL Draft events and interest income. BID ended year with $111,000 balance.
Zoning Changes (2)
1696 Janice Ave.
Brad Reimer of Urbacore on behalf of Landmark Real Estate and Development Inc.
515 S Pine St. and 201 N Monroe Ave.
Dan Teeters of Brown County
Development Activity (9)
Brown County Library Expansion
$25 million renovation to library building adding ADRC, Wisconsin Job Center, and Grounded Cafe. New 54-stall parking lot on former Bank Mutual site. Diagonal parking proposed on Pine St. pending INS committee approval.
Harvest Hall (formerly Market on Military)
Indoor year-round farmer's market and community gathering facility. Capital campaign goal of $5 million with $3.7 million still needed. City donated 3 acres and committed to 30 years building maintenance valued at approximately $1.5 million combined.
Public Market on Broadway
Major capital project awaiting final state decision on new market tax credits grant. Organization has raised approximately $1.5 million toward estimated $5 million goal. Expected to open end of next year if capital stack completed this year.
Light Park Improvements
Joint project with Parks Department funding pavilion and On Broadway conducting capital campaign for stage, waterfront stairs, and site improvements. On Broadway has raised approximately $1.5 million toward $5 million goal. Crane currently on site.
Landmark Real Estate Single-Family Development
Seven single-family spec homes on approximately 2-acre wooded parcel. Site constrained by floodway and 30-foot environmental setback. Seven existing laterals already in place.
Downtown Residential Construction
Approximately 475 residential units currently under construction in downtown district per Downtown BID report.
Chase Bank Property Redevelopment
Redevelopment plan expected to bring high-end retail. Same developer purchased former fire department building at 501 Washington St. (marketed as Station 501).
Fort at the Rail Yard
Recently opened, added approximately 200 residential units to the district.
Fire Department Apartments Expansion
Looking to expand the district with correlating apartments.
Market Signals (7)
Housing Demand
Downtown BID Executive Director reported 2025 was the best year of recovery since COVID, with approximately 475 residential units currently under construction in the downtown district.
Commercial Demand
Downtown storefronts seeing increased activity with new leases signed including high-end furniture showroom at former Capital Credit Union building opening June 1st, and potential lease near completion at Shower and Schumacher buildings.
Sentiment
BID directors report growing confidence in downtown with increased calls from small businesses ready to consider downtown locations who weren't interested four years ago.
Commercial Demand
Broadway District recorded 732,000 unique visitors with 2.6 million trips in 2025 and average stay of 92 minutes, well above average for similar districts.
Housing Demand
Alder Hutchinson noted houses in the Janice Ave. area sell immediately when listed, indicating strong demand for single-family housing.
Infrastructure
Pine St. parking ramp reportedly filling up quickly according to city staff discussions with Brown County, limiting availability for new downtown uses.
Commercial Demand
Broadway District reports most retail spaces occupied; priority shifting from filling vacancies to ensuring right uses in right spaces with retail operators in storefront locations.